Daehaknaeil

Adding New Energy to the Existing Structure _ Layering new energy onto the framework of the existing space

This is an office renewal project for Daehaknaeil, a company specializing in MZ-generation research and content marketing. The core challenge of this project was to create the maximum change with minimal construction while keeping the existing walls and ceiling intact. Finding a color combination that would harmonize with the retained black metal-lath finish was the main design consideration, and on top of that we developed a color plan that conveys the bright, lively organizational energy Daehaknaeil carries. Although the scope of intervention was limited, the project demonstrated that the impression of a space can change dramatically.